Cancel Your Mailchimp Subscription
Mailchimp is a core marketing tool, but its tiered plans can lead to forgotten monthly business expenses if your needs change, a problem we solve in our guide to finding unwanted subscriptions. If you're ready to downgrade or pause, this guide is for you.
This guide provides the exact steps to cancel or pause your Mailchimp plan. We'll explain what happens to your audience contacts and campaign data, and the difference between pausing and permanently closing your account.
How to Cancel Mailchimp Subscription
Follow the step-by-step instructions based on your device/platform.
Pause Plan (Temporary)
- 1Click your profile icon and choose 'Account & billing' or 'Account'.
- 2Click the 'Settings' drop-down and choose 'Manage my plan'.
- 3Click 'Pause my plan'.
- 4Review the changes, then enter the word 'PAUSE' in the confirmation field.
- 5Click 'Pause my plan' to temporarily stop payments. You are limited to two pauses every 12 months.
Permanently Delete Account
- 1Before proceeding, back up any data you want to keep as this action is irreversible.
- 2Click your profile icon and choose 'Account & billing' or 'Account'.
- 3Click the 'Settings' drop-down and choose 'Manage my plan'.
- 4Click 'Delete my account'.
- 5Click 'Continue to delete', then confirm your password and enter 'DELETE' in the confirmation field.
- 6Click 'Permanently delete' to close your Mailchimp account.
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The 'Pause Your Account' Power Move
If you're not sending emails for a short period, you don't need to cancel. Mailchimp allows you to 'Pause' your plan for up to two billing cycles. This stops all charges while keeping all your data and automations intact.
Stay on the Free Plan for as Long as Possible
Mailchimp's free plan is very generous for new businesses (up to 500 contacts and 1,000 email sends/month). Maximize this before upgrading to a paid plan.
Pre-Cancellation Safety Checklist
You MUST Export Your Audience Lists
CRITICAL: If your contact list is larger than the free tier's limit, you will lose access to those contacts when you downgrade. You MUST export your full audience list (including tags and segments) as a CSV file before you cancel.
Your Automated Journeys Will Stop
VERY IMPORTANT: All automated email sequences (like welcome series or abandoned cart reminders) are a paid feature and will immediately stop sending when you cancel your plan.
Your Scheduled Campaigns Will Not Be Sent
Any email campaigns that you have scheduled to send in the future will be cancelled and will not go out after your plan expires.
You Lose Access to A/B Testing and Advanced Analytics
Premium features like A/B testing, send-time optimization, and detailed campaign reports will be locked after you cancel. Export any important reports you need before you downgrade.
Find Your Hidden Subscription Costs
Enter your monthly subscriptions to see where your money is going.
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Did you know? We can notify you 5, 3, and 1 day before any renewal - and help you cancel in minutes.
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What happens to my contact list (audience) if I cancel?
If your audience is larger than the free plan's limit, you will lose access to the contacts beyond that limit. It is critical to export your full audience list as a CSV file before you cancel.
Can I still access my old campaign reports?
Yes, you can typically still view reports from past campaigns. However, you will lose access to the more advanced analytics and comparative reporting features.
What is the difference between pausing and cancelling my Mailchimp plan?
Pausing is temporary (up to 2 months) and stops charges while preserving everything. Cancelling means your plan reverts to the Free tier, and you will lose access to all paid features and contacts beyond the free limit.
Do I get a refund if I cancel my Mailchimp plan?
No, Mailchimp does not provide refunds. Your paid plan will remain active until the end of the current billing cycle you have paid for.
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