📊 Cancel Trends - August 2026

Aug 1 Aug 31, 2026

Insight of the Month

August 2026 saw a 20% moderation in cancellation search traffic, marked by a seasonal surge in Testbook Pass cancellations, which rose to the #2 position. Additionally, the entry of Dashreels alongside Dramabox points to a persistent churn pattern within the niche micro-drama streaming category.

1510

Total Cancellations

-20% vs. last month

₹240

Avg. Monthly Spend

-6% vs. last month

OTT

Top Category

Most Cancelled Categories

Top 5 Cancelled Apps

Insights derived from Google Search Console data for CancelMates, reflecting real user search intent for August 2026.

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